Employer Branding: What Medical Device Manufacturers Need To Know
A strong employer brand is a medical device manufacturer’s secret weapon for winning the war for talent.
Top 10 Talent Acquisition Marketing Tactics for Finding Employees
A how-to guide to the best marketing tactics for attracting and retaining employees.
Great Marketing Starts with a Great Strategy
A sound strategy is the key to a successful marketing effort.
Talent Acquisition Marketing: A Guide for Business Leaders
The same old, same old doesn’t cut it when it comes to attracting top talent.
Making a New Year’s Marketing Resolution That Actually Works
A useful guide to annual marketing planning.
4 Tips For a Successful Employee Recruitment Campaign
The war for talent is far from over.
How to Create a Customer-Centric Culture
Creating a customer-centric culture starts with treating your employees like royalty.
Think Twice Before Using That Next Exclamation Point
Our obsession with the exclamation point has reached an unhealthy level.
![Why Marketing Should Run Your Hiring Process [Podcast]](https://1810059.fs1.hubspotusercontent-na1.net/hub/1810059/hubfs/podcast-blog.jpg?width=1300&name=podcast-blog.jpg)
Why Marketing Should Run Your Hiring Process [Podcast]
A successful hiring campaign is a team effort.
HR and Marketing Alignment Is the Key to a Strong Employer Brand
Getting on the same page begins with getting in the same room.
8 Tips for a Killer Careers Page
How to make most of the most important page on your website for attracting talent. I gave a presentation…
Stop Leading With Your Hourly Rate In Your Recruitment Ads
Job applicants don’t care as much about what you’re paying as you think. I’m addicted to hiring…
Employer Branding: What It Is and Why It Matters
Numbers don’t lie. Having a strong employer brand is a must-have for growing companies today. I’m a…
There's a Reason Why No One's Responding to Your Hiring Billboard
Your recruitment billboard is not working. Here’s what to do. Drive any well-traveled highway and you’ll…
Refresh Your Recruiting Tools for the Post-Coronavirus Economy
The start of 2020 found manufacturers confronting a tighter labor market than ever, as the US…
Communicating with Your Employees and Customers About Coronavirus
It’s been a whirlwind past couple of days. Coronavirus (COVID-19) has canceled major events, closed…
Maintaining a Sustainable Growth Strategy
For the past few years we have been in a flat growth cycle economically. Yes, manufacturing goods are…
How Branding Can Build Your Manufacturing Business
Ever realize you need to run to the store for milk and figure you’ll be in and out so fast, why change…
Get the Help You Need with Hiring
As a business owner or manager, you can sometimes feel like you’re one of those performers who’s trying…
Win the War for Talent
Revel and Axios HR are teaming up to tackle one of manufacturing's biggest challenges: attracting and…
Marketing Solutions For Your Skilled Labor Search
Nobody likes searching for things. It’s frustrating, right? Besides, there are typically consequences…
You Are 5 Questions Away from Your Target Audience
If you manufacture, let’s say baby strollers, there’s a baby somehow involved in your buyer’s life,…
Consideration: Stop #2 on the Buyer’s Journey
The fact that you are extremely irritable has triggered the realization that you are in need of some…
Awareness: Let the Buyer’s Journey Begin
Before people consider making a purchase from you, they need to realize you actually exist, and also…
Get More Bang Out of Your Blog
Write less, promote more. For marketing people, this mantra ranks right up there with make love not war!…
16 Manufacturing Brands That Stand Out from the Crowd
Manufacturing is central to many businesses and industries. As a manufacturer, it may seem impossible to…
9 Reasons Your Manufacturing Company Needs to Rebrand
There are a variety of situations that may motivate your manufacturing company to consider rebranding.…
How to be the Ideal Team Player
During the 1999 offseason, the Detroit Tigers made a blockbuster 9-player trade with the Texas Rangers.…
Why Meetings Are Better in Bars
We’ve all been in that meeting - where the conference room feels like a prison and the analytic synergy…
Communicate with Style
Everybody’s a little different. Therefore, you can’t talk to each person the same way. Well, you could,…
